Oster and Associates Staff Updates

We are excited to announce the newest members of the Oster and Associates team. Learn more about our director of business development, Joyce, and our Digital Marketing Specialists, Abraham and Omar.


A Chicago native, Joyce attended Western Illinois University where she focused on business administration and management. Joyce enjoys meeting new people from all different industries and helping businesses grow. After spending more than 30 years in broadcast radio sales, she is well-versed in consumer broadcast and digital advertising. Sharing our passion to help grow and guide California’s burgeoning cannabis industry, Joyce looks forward to supporting the agency in pursuit of its aggressive growth initiative. In addition to her lengthy professional accomplishments, Joyce is a long-time supporter of Susan G. Komen San Diego and enjoys live music, fine food and wine along with exploring San Diego’s many diverse neighborhoods.


Abraham, a native from Tijuana, Mexico, earned his bachelor’s degree in accounting from San Diego State University. Fluently bilingual, he comes to Oster and Associates with over 10 years of computer programming experience. Abraham became fascinated with computers at an early age when his parents owned a computer wholesale business. He loved taking them apart and tinkering with them. He not only fixed computers but built systems from the ground up. He prides himself with being an early adopter of social media, starting with MySpace and then Facebook. He realized their market potential early on. Abraham is fluent in multiple programming languages and loves developing websites. He specializes in app development, product activation, product design and application program interfaces (API). He considers himself a tech fanatic who enjoys teaching code. In his spare time, he enjoys playing the guitar.

Before Omar joined the world of graphic design, he had dreams of becoming a pilot and attended flight school for many years. He also dabbled in processing engineering and electronics. It wasn’t until his mother brought home a computer and installed AOL that Omar took an interest in computers. He’s always been fascinated with their mechanics and functionality, including the interactivity between users. Omar’s professional background spans more than two decades of web design and graphic design as a creative and strategic manager. He has launched over one thousand websites, created 500 logos and developed hundreds of videos for several national and international brands. Omar, a San Diego native, loves flying and fishing off of San Diego’s Ocean Beach pier on his days off.

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