Hashtags are a simple and free way for companies to get their content in front of the eyes of more people. With social media being an essential marketing tool for all businesses, it is clear that there are effective strategies to help a brand have a better online presence. Hashtags become a key part of social media strategy in order to connect users with topics or interests that they want to see more of. Certain platforms such as LinkedIn or Instagram also allow their users to “follow” specific hashtags and receive content relevant to their interests.
We recently put together a list of the top hashtags you should be using if you work in the produce industry, and we wanted to provide the same tool for those working in retail gardening. Besides making posts more visible to users, they give your company the opportunity to build your brand by creating branded tags. Tagging your company name, slogan or a unique phrase directs social media users to something that promotes or revolves around your brand. It is up to your company to choose which hashtags are most important, but we put together some top gardening-related options that you may not have considered yet.
There are the obvious words that can be used as hashtags like gardening, flowers or plants, but we have listed all of the top hashtags that your garden center should consider utilizing when posting on social media:
- #organicgardening
- #urbangardening
- #containergardening
- #gardeninglife
- #thehappygardeninglife
- #indoorgardening
- #gardeningtips
- #homegardening
- #backyardgardening
- #gardeningwithkids
- #vegetablegardening
- #gardeninglove
- #gardeningideas
- #gardening101
- #gardeningfun
- #instagardening
- #gardeningtime
- #happygardening
- #gardeninggoals
- #gardenlifesucculent
- #smallspacegardening
- #gardenlovers
- #backyardgarden
- #growsomethinggreen
- #growyourown
- #botanical
- #blossom
- #gardendesign
- #gardeninspiration
- #homedecor
- #diygarden
- #selfmade
- #treescape
- #houseplant
- #instagarden
- #plantsmakepeoplehappy
- #plantsofinstagram
- #homegarden
- #homegrown
- #horticulture
When deciding which hashtags to use next, try some of the options on this list and see how it goes. Also, do not forget to include hashtags specific to a holiday or promotion you are using in-store. If you work in the gardening industry and would like additional help with your social media strategy, please schedule a free consultation with Oster and Associates!
