THE EVOLVING BLOG

Engaging Nonprofits Will Be a Big Part of Marketing Plans
December 2, 2021

Engaging Nonprofits Will Be a Big Part of Marketing Plans

As you look around, you may notice that more businesses are centering their brands around charitable giving than ever before. No matter what industry your business serves, it can be beneficial to e...

The Importance of Community - How Businesses Can Give Back This Season
November 22, 2021

The Importance of Community - How Businesses Can Give Back This Season

With COVID-19 normalizing social distancing over the past 20 months, it has been harder to connect with local communities. Now that many Americans are vaccinated and most stores are open again, the...

Communicate or Perish
September 13, 2021

Communicate or Perish

Communication, whether it be in your personal or professional life, is of vital importance.  Having solid communication, or lack thereof, can make or break relationships or even companies.  Accordi...

Benefits of Hiring an Agency for the Legal Cannabis Industry
July 28, 2021

Benefits of Hiring an Agency for the Legal Cannabis Industry

The cannabis industry is a fascinating frontier for a great number of reasons. With evolving rules and regulations in states where recreational and medical marijuana is legal, cannabis companies ha...

CA Summer Trials with Dümmen Orange
July 8, 2021

CA Summer Trials with Dümmen Orange

It was a beautiful, sunny day at the Avila Beach Golf Resort where Dümmen Orange hosted their 2021 California Summer Trials. Aside from gorgeous displays of Kalanchoe Deck’d Out pots and heron ...

Marketing Trends That Will Dominate 2021
April 14, 2021

Marketing Trends That Will Dominate 2021

In a rapidly changing world and marketplace, it’s important to stay up to date on the latest ideas and changes. For 2021, customer experience, employee engagement, and content visualization are som...

The Growth of E-Commerce and Personalized Content
January 26, 2021

The Growth of E-Commerce and Personalized Content

As COVID-19 forced the world to retreat back into the safety of our homes and transition towards an online-focused lifestyle, e-commerce becomes much more important for companies to bring in more b...

Utilizing Public Relations (PR) During a Global Pandemic
January 15, 2021

Utilizing Public Relations (PR) During a Global Pandemic

The calendar says 2021, but COVID-19 is still here and still impacting how we all conduct business. Planning is key to handling challenges of all shapes and sizes. Hopefully your company has a p...

Promoting Seasonal Products to an At-Home Workforce
November 19, 2020

Promoting Seasonal Products to an At-Home Workforce

This year’s seasonal promotions and holiday shopping will look a lot different than any other year prior. With COVID-19 forcing people to stay home and stay isolated, many Americans continue to onl...

How the Election is Affecting Marketing Strategies
October 23, 2020

How the Election is Affecting Marketing Strategies

Election years bring a wave of hope, sadness, anxiety, and everything in between. Beyond one’s personal stance or opinion, an election can affect many parts of everyday human life. 2020 has brought...