THE EVOLVING BLOG
Outdoor Home Offices are the Future!
In 2022, an estimated 53% of U.S. workforce will be working from a hybrid remote set-up. With more time at home due to a remote workforce, gardening has become not only a fun way to pass time, but ...
Marketing in a Zero Waste Environment
Now, more than ever, society is concerned with environmental degradation and promoting the sustainable development of the planet. It is apparent that damage to the environment is hugely related to ...
Autumnal Gardening Tips
When it comes to marketing, it is imperative that you not only have a great strategy but also that you understand what it is that your client is selling. Here at Oster and Associates, we live, eat...
2021’s Tidal Wave of Gardeners
2020 was a booming year in the gardening world, bringing in a wave of new gardeners in the midst of the pandemic, and experts suggest they're here to stay! Whether looking to pick up a new hobby, g...
Is COVID-19 Affecting Winter Sports?
As the effects of COVID-19 begin to seep into our everyday lives, we can’t help but wonder how winter sports will be influenced as well. An increasing number of universities are deciding to cancel ...
How To Market Landscaping/Home Improvement Projects To Consumers
The home improvement market has seen drastic changes since the beginning of 2020, when the unanticipated global pandemic forced homeowners to begin working from home. Millennials and Gen-X families...
Promoting Indoor Plants to Consumers Working from Home
With working from home being the new normal for 2020 and possibly even 2021, the promotional world has begun looking a lot different. Consumers are opting for curbside pickup and limited in-store s...
Five Coronavirus-Approved Summer Activities
After nearly four months of enduring the Coronavirus, many Americans conduct their lives with newfound caution and trepidation. June 20th marked the first official day of summer, yet the season’s c...
New Year’s Resolution – Trade Show Packaging & Shipping
It doesn’t matter if a business has a tabletop, 10x10 booth, or a double-decker 1,800 square foot booth, the tradeshow world is still an important marketing element in the business world, regardles...
Outdoor Winter Sports Trends 2019 - 2020
Are you ready to embrace the cold? According to the Farmer’s Almanac, this winter’s temperatures will be sporadic and is being dubbed a “polar coaster.” Customers vying to jump on their skis and sn...