THE EVOLVING BLOG

What to Expect for the 2022 Winter Sports Season
January 7, 2022

What to Expect for the 2022 Winter Sports Season

What had originally looked like a promising winter season in November, has once again become too good to be true as we travel full speed into a winter plagued with high covid-19 infection rates. Be...

'Tis the Season for Poinsettias!
December 23, 2021

'Tis the Season for Poinsettias!

At Oster and Associates, part of what we do is story telling.  We’d like to share a Christmas story with you that has been a part of the work for the agency for many years.   ‘Tis the se...

Engaging Nonprofits Will Be a Big Part of Marketing Plans
December 2, 2021

Engaging Nonprofits Will Be a Big Part of Marketing Plans

As you look around, you may notice that more businesses are centering their brands around charitable giving than ever before. No matter what industry your business serves, it can be beneficial to e...

The Importance of Community - How Businesses Can Give Back This Season
November 22, 2021

The Importance of Community - How Businesses Can Give Back This Season

With COVID-19 normalizing social distancing over the past 20 months, it has been harder to connect with local communities. Now that many Americans are vaccinated and most stores are open again, the...

Autumnal Gardening Tips
November 1, 2021

Autumnal Gardening Tips

When it comes to marketing, it is imperative that you not only have a great strategy but also that you understand what it is that your client is selling.  Here at Oster and Associates, we live, eat...

Social Equity in the Cannabis Industry
October 20, 2021

Social Equity in the Cannabis Industry

True social equity in the cannabis industry is an aspirational goal that can and must be achieved. The nascent (when compared to other major industries) multi-billion dollar legal cannabis space ...

Create Compelling Stories About Your Produce
August 11, 2021

Create Compelling Stories About Your Produce

Create Compelling Stories About Your Produce by Focusing on Nutrition and How People Eat The most important part of marketing a product is communicating a compelling story with your target demogra...

Benefits of Hiring an Agency for the Legal Cannabis Industry
July 28, 2021

Benefits of Hiring an Agency for the Legal Cannabis Industry

The cannabis industry is a fascinating frontier for a great number of reasons. With evolving rules and regulations in states where recreational and medical marijuana is legal, cannabis companies ha...

Virtual Presentations and the Future with an Opening Economy
July 16, 2021

Virtual Presentations and the Future with an Opening Economy

Over the past year, companies were forced to begin giving presentations virtually and while doing so have shifted the way we conduct business. With this new style of presenting has come valuable le...

CA Summer Trials with Dümmen Orange
July 8, 2021

CA Summer Trials with Dümmen Orange

It was a beautiful, sunny day at the Avila Beach Golf Resort where Dümmen Orange hosted their 2021 California Summer Trials. Aside from gorgeous displays of Kalanchoe Deck’d Out pots and heron ...