THE EVOLVING BLOG

October 29, 2018

Holiday Advertising - Focusing on Quality

The holidays are just around the corner and with Black Fri...

October 4, 2018

Digital marketing for cannabis brands - what you can and can't do

Even though cannabis is legal in several states throughout the U.S., this does not mean cannabis companies can freely advertise. Ask any up-and-coming cannabis brand what their number one marketing...

September 17, 2018

CBD market is on the verge of becoming a mega-industry

The cannabis industry is growing at a record pace and the CBD sub-market is on its way to becoming a booming mega-industry itself. According to a recent

September 6, 2018

Recognizing the Importance of Social Responsibility Branding

Today, consumers are increasingly aware of not only how their produce is grown, but also of the social impact a company can have on communities. This awareness prompted Oster and Associates to work...

August 30, 2018

Investing in Your Personal Brand - Why it's Important

When we hear the term brand what usually comes to mind is McDonald’s, Apple, Target – big name companies but in today’s online world, investing in one’s own personal brand is becoming more...

August 24, 2018

Planning for the Future of Mission Valley

The middle of San Diego is going to be the center of the action this fall as Mission Valley’s land surrounding and including where SDCCU Stadium (form...

July 5, 2018

Being Prepared – Protecting Your Brand Through Planning Ahead

The saying goes that it’s better to have and not need something than need and not have it. When it comes to business, especially the produce business, having a detailed crisis communications plan r...

February 15, 2018

Sustainability, a Contradiction to Plastic Packaging

Branding your product is important not only for awareness and recognition but also for consumers to know what promises are being made to their experience with your product. This may seem easy to do...

July 27, 2017

Stick to the Skyscrapers, We'll Build Your Brand

In today’s competitive construction market, your brand needs to be well-recognized and sought-after to succeed.  Oster and Associates wants to build your brand around your unique abil...