Myspace

It seems that many large companies are opting for a brand overhaul these days. Myspace, Gap, iTunes and our very own San Diego Zoo have all recently developed refreshed branding strategies. These companies have more in common than just brand changes-all these companies received criticism and distaste from online communities. Some of these compani...

Read More

When I started working for Oster and Associates I had the privilege of “upgrading” my Facebook profile to the Timeline. That experience forced me to cope with something that most people fear: change. According to online pollsters at Sodahead, a majority of Facebook users disliked the new Timeline. In fact, 70 percent of users favored th...

Read More

In today’s competitive construction market, your brand needs to be well-recognized and sought-after to succeed. Oster and Associates wants to build your brand around your unique abilities and what makes you different from the rest. Take advantage of your successful projects, new hires, upgraded technology and insightful ideas by sharing i...

Read More