Interactive Marketing

A few years back the thought of combining GPS technology, a compass, mobile broadband Internet, a camera, and a gyroscope all in an affordable mobile phone seemed inconceivable. Today, every smart phone has exactly that and, even more so, it combines all those functions to create an "augmented reality." Augmented reality is a “digital layer&r...

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March is National Nutrition Month, a month dedicated to taking a look at how we nourish ourselves and making sure we are living a healthy, balanced life. Which got us to thinking about business. Are you taking the time to nourish your business like you nourish your body? Merriam-Webster’s Dictionary defines nutrition as: The process of eati...

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We live in a crazy, fast-paced world. And in Southern California, just step that up one notch and look at all of the events that go on seven days a week, 52 weeks a year. Marketing an event poses a different challenge than touting the benefits of a skin cream or the speed of an internet connection. Your opportunity to get it right or lose out has...

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In today’s competitive construction market, your brand needs to be well-recognized and sought-after to succeed. Oster and Associates wants to build your brand around your unique abilities and what makes you different from the rest. Take advantage of your successful projects, new hires, upgraded technology and insightful ideas by sharing i...

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