Instagram

New and innovative opportunities for digital advertising and media platforms arise in the least expected of places. Trendy social media applications have made a big statement in the last couple of years thanks to the growing popularity of the iPhone. Instagram is a free photo sharing application that was introduced in 2010. By 2011, it was the top...

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They say everyone has a story, and likewise so does every business. As of August 22, 2016 businesses will now have an easier way to tell theirs through “Stories,” a new feature from Instagram that combines the best of visual tactics with digital marketing. Already, Stories is becoming a favorite tool for marketers as Instagram is brand ...

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Most business owners understand the importance of having a social media presence for their company. But not all social media platforms have the same qualities. All have a different purpose and attract a unique audience. Instagram is a highly visual social media platform that allows brands and users to tell stories through sharing photos and video...

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As we head into the unofficial kick off of summer, Memorial Day weekend, consumers will become more active as the weather warms up. It’s the natural order of the world. Nicer weather conditions mean more get-togethers with friends, cookouts, trips to the beach and amusement parks, music festivals, county fairs, road trips and much more. So ho...

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With digital cameras accessible to nearly every consumer who owns a phone, pictures are being taken more than ever. We have entered an age where everything and anything must be shared. From the food we eat to the mountaintops explored to the candle bought from the 99-cent store, everyone must be informed of our daily lives. We’d like to reco...

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Oster and Associates recently organized a Media Weekend for our long-time client, Big Bear Mountain Resorts. Every year, we invite members of the media from Los Angeles, San Diego, and Las Vegas to come to Big Bear Lake, CA for a weekend of skiing and boarding at Bear Mountain and Snow Summit. This year’s Media Weekend was bigger than ever be...

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Sunny Southern California. It’s the land of beautiful beaches and laid- back surfers, palm trees and ocean breezes, beach days and bonfire nights. T-shirts, shorts and flip-flops are the usual. Famous for our warm, picture-perfect temperatures, it’s hard to imagine SoCal as a winter sports destination. That’s where we come in. Fo...

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There are times in the creative process where you may become stuck on ideas to market yourself. It happens to the best of us. You’ve been around your brand so long that it’s sometimes best to seek an outside perspective. Luckily in the age we live there are plenty of opportunities to capitalize by building a source of user-generated con...

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Who hasn’t snapped a quick photo of their food, becoming the envy of stomach-growling, Instagram-trolling friends? Or like myself, been out trying a new restaurant and have had absolutely no idea what to order? Well, one New York City restaurant is taking advantage of the opportunities Instagram can bring all while helping indecisive dinner g...

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In today’s competitive construction market, your brand needs to be well-recognized and sought-after to succeed. Oster and Associates wants to build your brand around your unique abilities and what makes you different from the rest. Take advantage of your successful projects, new hires, upgraded technology and insightful ideas by sharing i...

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