THE EVOLVING BLOG

The Evolving Blog

Comic-Con: The Value of Brand Experiences
July 16, 2019

Comic-Con: The Value of Brand Experiences

When thinking of Comic-Con, people would think that it is a unique event, that brings the ever popular “nerd culture” of comics, video games, and technology all into a special convention center, fo...

Over 65 and Craving Cannabis – A Look at a Huge Marketing Opportunity
July 9, 2019

Over 65 and Craving Cannabis – A Look at a Huge Marketing Opportunity

The U.S. now has more than 45 million people over the age of 65, and that number is growing annually. By the nature of its size and the psychographic variation in the people within this older age g...

Millennial Gardening
July 2, 2019

Millennial Gardening

Millennials are making waves by bringing back a trend from America’s past…but it’s not what you think.The National Post is reporting that Millennials are avid gardeners (or “plant-parents” as s...

Oster and Associates Adds San Diego Native to Agency’s Staff
June 20, 2019

Oster and Associates Adds San Diego Native to Agency’s Staff

SAN DIEGO – (June 20, 2019) – Oster and Associates, a full-service marketing agency focused on outdoor living, produce and cannabis-related brands, is proud to welcome Jacquel...

CBD’s Newest Fans
June 19, 2019

CBD’s Newest Fans

Do you think humans are the only living things benefitting from CBD? Think again. CBD for pets has become trendy in 2019 and looks like it will only get bigger as time goes forward.Cannabid...

Making Green with Green – Marketing Legal Cannabis
May 30, 2019

Making Green with Green – Marketing Legal Cannabis

Oster and Associates hosted its latest panel discussion, Making Green with Green – Marketing Legal Cannabis, recently to highlight the current state of marketing legal cannabi...

How To Create the Perfect Sustainable Deck in 2019
May 16, 2019

How To Create the Perfect Sustainable Deck in 2019

Millennials are not just looking at attractiveness or appeal when they choose to build a deck for their outdoor living area, but they are also looking at function and impact on the environment. The...

Beauty in the Eye of Ugly Produce
May 6, 2019

Beauty in the Eye of Ugly Produce

We have looked at millennials as the key trend setters in the marketplace for a while now. The way that they purchase produce and continue to do so affects the marketing strategies that companies m...

Making Green with Green - May 9, 2019
April 23, 2019

Making Green with Green - May 9, 2019

Oster and Associates is hosting its next cannabis panel event on Thursday, May 9, from 6:00 p.m. to 8:00 p.m. at 5th Ave Kitchen & Tap in San Diego's Hillcrest neighborhood.Th...

Get Out and...Garden
April 16, 2019

Get Out and...Garden

Do you have a green thumb? If you do, you are not the only one. The gardening industry is growing in large numbers and you would be surprised who is leading the charge…It’s not the elders, it’s the...